Your cart: F-1 MARKETING IS NOT HARD TO DO IF SOMEONE ELSE HAS TO DO IT $0.99 
You should encourage or require others in your office to help in this marketing effort to get and keep good clients. Consider when and how to get others to help. Where to start.
F-2 MARKETING IS A LEARNED SKILL FOR THE ENTIRE FIRM $0.99
People are not born with marketing skills. Marketing skills must be acquired. Why and how marketing must be a team effort.
F-3 HOW TO CONVINCE YOUR PARTNERS TO TRY MARKETING AND PRACTICE DEVELOPMENT $0.99
Partners, especially senior partners are often reluctant to change anything even though the world of client relations is changing. This chapter can help you recognize some of the reasons for this resistance and offers a few suggestions at overcoming it.
F-4 DO YOUR PARTNERS BRING IN BUSINESS? IF NOT, WHY NOT? $0.99
Why it is urgent for all partners to be part of the marketing effort to get and keep good clients. Some of the reasons for resistance are explored and some solutions are presented in this chapter.
F-5 DOES YOUR COMPENSATION SYSTEM OR WORKLOAD ASSIGNMENT DISCOURAGE FIRM MEMBERS FROM BRINGING IN NEW BUSINESS? $0.99
Examples are given of reasons firms miss the opportunity to increase fees and income, due to internal problems.
F-6 FEE ALLOCATION FORMULAS TO ENCOURAGE MARKETING $0.99
Several excellent fee allocation systems are presented which can improve the firms compensation system. The 21st century requires a fresh look at old systems which no longer work.
F-7 GETTING BUSINESS FROM ASSOCIATE LAWYERS – ASSOCIATES CAN BE TAUGHT $0.99
Why it is a big mistake when firms discourage young associates from bringing in smaller or not profitable enough matters. The reasons for encouragement are given in this chapter.
F-8 GETTING CLIENTS FROM NON-LAWYERS IN THE OFFICE $0.99
The staff in any law office can be a very profitable source of clients if properly encouraged. Some examples of what to say to staff and how to say it are given.
F-9 THE LAWYER AS A NOTARY TO ATTRACT BUSINESS $0.99
By being a notary, new clients can be gotten for the firm. Some examples of how to use a notarial commission are given.
F-10 HAVING A SECRETARY AS A NOTARY AS A SOURCE OF CLIENTS AND CASES $0.99
By having a staff person other than yourself who is a notary; new clients and fees can be generated for the firm. This chapter details how to do it.
F-11 SAMPLE LETTER TO CLIENTS AND OTHERS RE AVAILABILITY OF NOTARIAL SERVICE $0.99
As indicated in other chapters, having a staff person who is a notary can generate legal fees and clients. A sample letter to clients and other is provided in this chapter.