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Section L: Your Invoice – A Factor in Satisfying or Angering Clients

Using your invoices as marketing tools. What to put in the invoice, what to leave out of the invoice, where to send the invoice, “no bill”, bills, discount billing, tax deductibility.

L-1 YOUR INVOICE AS A MARKETING TOOL $0.99

Your invoice can be a powerful marketing tool. There are many ways to prepare and send an invoice. It is a serious mistake to assume on size fits all clients. It is important to learn when, where, and how to send an invoice. Several examples are given.

L-2 TEN WAYS TO ANTAGONIZE AND LOSE CLIENTS WITH BAD BILLING PRACTICES $0.99

Poor billing practices can easily cost you a client. Ten major traps to avoid are explained.

L-3 DISCOUNT BILLING FOR FRIENDS AND RELATIVES $0.99

Discount billing properly utilized can result in a grateful client and more and better referrals from friends and relatives.

L-4 THE “NO-BILL” BILL $0.99

The “No Bill” Bill properly utilized when you are doing free legal work is important. Learn how and why in this chapter.

L-5 DISCOUNT BILLING FOR PROFESSIONALS WHO CAN OR DO REFER WORK TO YOU $0.99

I personally give and receive “professional discounts” which can result in more referrals from professionals. Learn how and when to give a professional discount.

L-6 TELL CLIENTS AND POTENTIAL CLIENTS WHEN THE BILL IS OR MAY BE TAX DEDUCTIBLE $0.99

Telling your client how and why your invoice might be deductible combined with a number that cash basis tax payers have to pay the bill to get the diction may get you paid faster. Relevant Internal Revenue Codes are explained in this chapter.

L-7 CREATE A SENSE OR URGENCY ON YOUR BILL $0.99

Some clients erroneously believe all lawyers are rich and really don’t need the money, especially with relatively small bills. Giving the bill wording that conveys a sense of urgency will often get you paid more quickly. Examples are given.